> Data center energy consumption reduced up to 50% > New build capital expenditure reduced up to 20% > Compatible with existing infrastructure and practices > Ideal for container applications > Usable with existing server designs > Potential standard > Higher densities than air - up to 80KW per rack - 2KW per square foot > Greatly simplified system monitoring > No fans, higher system MTBF > Noiseless > No need for specially conditioned rooms > Minimum training needs > Redundant cooling circuits available > None of the problems of conventional liquid cooling